In a renewed alliance with nature, he strolls through the urban scenario with a self-perception nurtured by a growing, highly sensitive awareness. He lives and communicates within the elegance that accompanies freedom, in the joy of a responsible style that makes him feel true to himself wherever he goes, free to think and act naturally to protect his own future and that of others. He wears sophisticated but casual clothing, full of details… a kind of craftsmanship that knows no compromises … comfort and convenience always come first.
THE ESSENCE OF MODERNITY.
High quality yarns and inimitable Italian style are combined to make a unique mix, designed by handpicked. The excellence of the garments is guaranteed by the use of a high quality denim, produced with fine cottons cultivated using water-saving techniques. The result is an essential building block of the brand’s added value: fabrics with a unique feel, crafted with state-of-the-art weaving techniques.
The production process of five-pocket jeans involves about 100 different phases, mostly handmade: belts and belt loops are assembled manually, the copper buttons feature an artisan hammered effect and the backtag is hand-stitched. The complexity of the tailoring process triples or even quadruples the time normally required to make a standard pair of jeans. The five-pocket jeans come in a range of fits: slim, regular and relax, and the chinos include slim fit, jogging, relax and cargo versions. The buttons and rivets are copper, and the spigot grosgrain fly is available in various colours.
Established in Italy in 1987, Giada s.p.a. produces collections of 100% “made in Italy” denim, ready-to-wear garments and accessories. Its strategic headquarters are in Rovigo, in the heart of the most specialised denim production region in Europe. The Giada group relies on 300 employees and continuously invests in innovative, eco-friendly production techniques.
is produced by Giada SpA
Viale Risorgimento 56 – 45011 Adria (RO) – Italy | +39 0426 42500